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How is design effective in improving the online and mobile experience?

How is design effective in improving the online and mobile experience? 1024 683 hdoan

It is difficult to determine what is a good design because good design cannot be measured in a finite way. There isn’t a checklist to what makes a design on an A-list, but there is a set of guidelines to what makes a design good and effective. The set of guidelines we are referring to is Dieter Rams’ 10 principles of good web design and it guides designers in making design effective and in improving the online and mobile experience. The principles of being innovative and designing as little as possible exceptionally stood out to me in many ways.

Good design serves a purpose; therefore, more design is not necessarily better. Having too much design may cause users to feel overwhelmed and troubled in understanding and navigating the content. Design less but make it impactful because it is important to identify the goals and design what is useful and essential to users.

Innovative design is effect in improving the online and mobile experience. The possibilities for innovation are endless. We think of innovation as designing for the future and pushing the boundaries/limits in creating that future. For example, Steve Jobs, the co-founder of Apple, was not a follower. He was the pioneer of evolution and led the market with innovative designs. He didn’t emulate his vision of what smart phones might look like. He designed smart phones for the future and pushed the limits in creating it. Thus, gaining Apple the competitive advantage by making the first move in technology, marketing, and product innovation.